1. Project Title: Give the proposed investment a clear, descriptive title.
2. Project Sponsor / Proposing Team: Name(s): Department / Business Unit: Contact Info (email/phone):
3. Type of Investment: ☐ New Business Venture ☐ Expansion of Existing Business ☐ Capital Equipment Purchase ☐ Property/Real Estate Investment ☐ Research & Development ☐ Other (please specify): ___________________
4. Estimated Total Investment Required: State the budget or capital requested (with currency).
5. Proposed Timeline: Start Date: Completion Date:
🟦 SECTION B: Strategic Fit
6. Business Case Summary (Max 200 words): What is the core idea and goal of this investment?
7. Strategic Alignment: How does this project support the company’s mission, vision, or growth strategy?
8. Target Market or Customer Segment: Who is the product/service for? Include relevant market data if available.
9. Competitive Advantage: What makes this investment/project unique or potentially profitable?
🟧 SECTION C: Financials & ROI
10. Funding Source (if known): ☐ Internal Funds ☐ External Investors ☐ Loans / Debt Financing ☐ Mixed Sources ☐ Not yet determined 11.
Projected Revenue (3–5 years): Provide estimates or attach financial projections.
12. Expected ROI / Payback Period: Include key financial metrics: IRR, NPV, breakeven timeline, etc.
13. Risk Assessment: ☐ Low ☐ Medium ☐ High Briefly describe major risks and mitigation strategies.
🟨 SECTION D: Operational Requirements
14. Key Resources Needed: ☐ Staff ☐ Technology ☐ Equipment ☐ Licenses/Permits ☐ Strategic Partnerships ☐ Other: ___________________
15. Dependencies or Prerequisites: Any approvals, partnerships, or regulations required before starting?
16. Success Indicators: What will be used to measure whether this investment is successful (KPIs)?
🟪 SECTION E: Attachments Please include (if available): Business Plan or Proposal Document Financial Projections Spreadsheet Market Research or Feasibility Study Risk Matrix Legal or Compliance Documents
🟥 SECTION F: Declaration I/we certify that the information provided is accurate and that this proposal is submitted for internal review and approval. Submitted by: _______________________ Role/Title: _______________________ Date: ___________________
🔄 Optional: Review Tracking Review Status (internal use only): ☐ Received ☐ Under Review ☐ Additional Info Required ☐ Approved ☐ Rejected